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Feel the Fuel

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This storyboard was created for a global campaign for SHELL + Ferrari

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The campaign between Shell + Ferrari portrays a child’s imagination as he transforms his father into a Formula 1 driver like Lewis Hamilton and Charles Leclerc. While playing with his Ferrari toy car, the boy projects this dream onto his father, who, as he fills up the car with Shell fuel, takes on the aura of a true racing driver in his son’s eyes.

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